The Twitter Lists feature is a great way to organize the people you’re following on Twitter, or find new people. The fact is that this is actually Twitter’s “groups” feature, similar to Facebook Groups. This allows you to bunch together other users on Twitter into groups so that you can get an overview of what they’re up to.

The Twitter Lists are actually curated Twitter streams of the latest tweets from the specified set of users in each group.

What does this mean for your small business?

You’ll notice I have different lists for different types of people I connect with on Twitter.

I’ve got Social Media people from Orlando that I have chatted with, others that I have met, young entrepreneurs like myself, and I even have lists set up for my non-marketing friends and drinking buddies! Twitter lists allow you to have lists for everyone and anyone you can imagine.

I’m going to share with you how you can start using Twitter lists to find people in your local area that you can connect with. You’re probably getting pretty excited about this I’d imagine, because now you won’t have to do as much work finding people to meet in your local area!

I decided it would be a better idea to create a video for this, so I did that:

You can use these lists to grow your twitter following as well as connect with people who are actively speaking about your product or business. Pretty cool,huh?