How do you bring people into your offline business? If you’re like 97% of the small businesses out there, it is probably by creating a sales funnel. Either you have a product on sale or a service on sale, which draws people into your business. This is done by paying for yellow page ads, buying [...]
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Business is often boring. You are well aware of this if you have ever met a typical business-man or woman. It’s got to be this way and not straying from this path. Well, in my opinion this is BORING. I don’t like boring things, I don’t know about you. If something isn’t fun, I just [...]
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If you’ve been a fan of my blog for any time now, you have probably read the book review of “The Go-Giver” and know that I am a HUGE fan of the concept and practice of providing massive value up front. The concept of becoming someone of value, creating something of value to give to [...]
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