I’m going to give you a little story about something that I personally struggled with.
I was guilty of the “I don’t care what people think of me” syndrome. I didn’t care what I looked like when I’d get on camera or when I’d go do something business related.
Well….I found something out about this being a [...]
I’ve got a little thing that struck me by surprise…
PEOPLE BUY YOU WITH THEIR EYES! A little example here that I got from the book “You,Inc” by Harry Beckwith, and Christine Clifford Beckwith:
a presentation of a commercial to a group of small business owners. The commercial stressed three times the bank’s point of difference: the [...]